On August 12, 1981, IBM introduced the IBM Personal Computer model 5150 in New York. The first PC cost $3,000 ($7,500 at today’s prices). Advertising focused on "Keeping up with Modern Times," using the image of Charlie Chaplin’s Tramp as an Everyman, to reduce public fear of the computer, demonstrate its simplicity of operation and popularize its applications. The 5150’s open architecture created an entire ecosystem around the PC, but it also led to the eventual demise of the IBM PC itself and the rise of many clone computers. Within a few years, the 5150 was history. That rhymes.
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